Friday, June 10, 2005

More books, but profit? That's another thing

Over the past five years, according to the new 2003-04 Statscan data, there have been about 357 net new magazines of all kinds.
  • 72% are under 50,000 circulation per issue
  • 28% are less than 20,000
  • 11% less than 5,000

2003
-04

<5,000

5,000 – 19,999

20,000 – 49,999

50,000 – 99,999

100k+

All

Profit

589

465

268

76

92

1,490

Not

420

259

119

52

43

893

Total

1,009

724

387

128

135

2,383


In total, the ratio of unprofitable titles remains steady at about 37%.

But for the smallest magazines (<5,000),the number of unprofitable titles went from 38% to 42% between 1998-99 and now.

And for the largest magazines (100,000+), in 1998-99 25% were unprofitable; now it is 32%.

So, there are more titles but also more publishers having a tough time making money.

0 Comments:

Post a Comment

Subscribe to Post Comments [Atom]

<< Home