Wednesday, September 13, 2006

Cheap at twice the price


Apparently some publishers no longer care quite so much about maintaining a subscription price of at least a dollar a copy.

13 issues of Chatelaine and 10 issues of LouLou ... all for one low price of $14.95 -- that's just $0.65/copy.

Perhaps PAP funding just doesn't have the cachet it used to have. Or perhaps Rogers is rolling in mountains of moolah, so they can afford to charge readers less ... while paying the full "commercial rate" in Publications Mail postage on those copies.

2 Comments:

Anonymous Anonymous said...

This is nuts.
Are we heading into an all-out price war?
Are we training readers that Canadian magazines are worthless?

2:21 pm  
Blogger Jon Spencer said...

Looks like it.

Not to mention the advertisers!

10:51 pm  

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