Monday, September 17, 2007

Consumer magazine ad spending in U.S. up 6.9%

Consumer magazines ad sales in the U.S. are up 6.9% for the first 6 months of 2007, compared with the same 6 months a year earlier. B-to-B magazines are down 7.20%. All magazine media are up 4.60%. These figures from TNS Media Intelligence.

Share by medium
National TV 32.8%
Magazines 20.0%
Newspapers 17.8%
Local TV 10.8%
Internet 7.6%
Radio 7.1%
All other 3.9%

Source: TNS Media Intelligence

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