U.S. media metric research giants merge; Forrester buys Jupiter

Forrester Research has purchased rival tech and media analysis firm Jupiter Research and its parent company JUPR Holdings fr0m MCG Capital Corporation for $23 million; JupiterResearch has 83 employees and 2007 revenues of approximately $14 million. Forrester says it had $212 million in revenue last year, and has more than 1,000 employees. JupiterResearch will be folded into Forrester’s Marketing & Strategy Client Group, which contributed $46.4 million to Forrester’s revenue in 2007. Release.