Zinio launches a digital magazine sharing program that it calls "a game changer"

Zinio, the digital publishing company, has released a new service that it considers "a game changer" -- a program that allows web users free access to search content in 1,000 different magazines served by Zinio and share the pages with social networking sites.

The system is called Zinio INSIDE and it enables readers to send digital replicas of magazine pages to friends and family via email, post favorite articles to sites such as Facebook, Digg, or MySpace, even embed content on a blog or website.

Jeanniey Mullen, chief marketing officer and global EVP of Zinio.com said: "We are enabling traditional brands the opportunity to reach a potentially limitless world of current and new readers without the expense of paper, printing, postage, or transportation."

A preview of the service is available here.