Zinio, the company that provides digital versions of magazines, has turned out to be the number one free news application on the new Apple iPad, according to a story
on MediaDailyNews. It had fifth place overall among iPad apps, behind Netflix.
Like other digital publishers, Zinio has rushed to capitalize on the wave of interest in Apple's new tablet-style computer, touted by the manufacturer as a superior device for media consumption, thanks to its large color display and easy interface.
Magazine publishers have been especially keen to distribute digital editions via the iPad. Conde Nast, Hearst, Time Inc. and Meredith Corp. have teamed up to create a common digital storefront for magazines in anticipation of more reading over digital devices like the iPad.
Zinio is now partnering with Magazines Canada on its Digital Newsstand
, which has more than 100 Canadian magazine titles on board.
According to the story, about 500,000 to 600,000 iPads had been sold in the U.S. by the end of last week. Canadian sales are expected to begin soon.
Labels: web and print