Wednesday, June 23, 2010

Spacing magazine capitalizes on quake in Ontario to sell brand new buttons

Never ones to let a crisis go to waste ( even if it was a mild and distant earthquake that was entirely missed by many of us), Spacing magazine jumped right on it and created "I survived the quake" buttons. The one-inch buttons retail for $2 and come in blue, green, orange and pinkish-purple. They can be ordered on the magazine's website using a credit card or PayPal and ordering online means they only cost $1.50, which includes shipping.
Spacing has made a tidy sum selling subway station buttons in Toronto and streetcorner buttons in Halifax, so it's a natural extension. Order them online and get them for $1.50, mailing costs included. 

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